Changelog

Follow up on the latest improvements and updates.

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JPEG-XL image format is the latest advancement in image compression. Safari added support way back in 2024 but Chrome and Firefox didn't have it.
It's all changing in October 2026. Chrome and Firefox both are adding native JPEG-XL support which means faster, cheaper and higher quality images everywhere.
We at Gumlet decided to roll out this support to everyone including free plan users. Now you will see image bandwidth drop while also getting much better quality images.
Video processing just got faster. 30% faster.
More than 75% of videos are now getting processed in less than the video duration. (If you upload a 5-minute video, it gets ready in less than 5 minutes.)
You can now edit videos in the Gumlet panel with just a click of a button.
Screenshot 2026-07-03 at 6
New Video Analytics by Gumlet
We've completely rebuilt Gumlet Analytics from the ground up. We've re-engineered everything from player tracking to data storage and display.
Here is what's new in this major refresh:
  • Blazing Fast Performance
    : A brand-new infrastructure that loads your dashboard in milliseconds, even if you scale to billions of views.
  • Real-Time Tracking
    : Monitor audience engagement in real time.
  • Decluttered Dashboard
    : We removed unnecessary metrics and clunky filters to keep you focused purely on what matters.
  • Granular Video & User Insights
    : Deeper tracking capabilities that let you see exactly how individual users interact with specific videos.
  • Saved & Shareable Reports
    : Fully customize your favorite dashboard views, save them, and easily share them with your team.
  • Major UI/UX Refresh
    : A clean, eye-pleasing interface designed to make your core actionable insights obvious at a glance.
  • Rock-Solid Data Correctness
    : Eliminated past data consistency issues to ensure your metrics are 100% reliable.
Recover deleted videos from the Recycle Bin to your video library within 30 days.
Navigate to
Video Library → Recycle Bin
and click the
Restore
button.
Recycle Bin
mailchimp-gumlet
You can now connect Mailchimp to Gumlet and keep your video lead capture in sync with your Mailchimp account.
  • Use
    Gumlet Form
    and send captured leads to a Mailchimp list.
  • Manage everything per video from
    Video Details → Form
    .
Go to
Integrations
→
Mailchimp
to connect your account and start using it on your videos.
We’ve shipped a new video review experience to make collaboration with clients and teammates much smoother.
Video-reviews-links-gumlet
You can now:
  • Create named review links for any video and share them externally.
  • Control access using an optional expiry date on each link.
  • Let reviewers leave frame-accurate comments like "remove these 2 seconds" directly on the video.
  • Collect precise edit requests such as "blur this person’s face" without long email threads.
  • Resolve comments once the edit is done, so everyone knows what’s been addressed.
This should significantly reduce ambiguity in feedback and help your team turn around edits faster.
hubspot-gumlet-integration
You can now connect HubSpot to Gumlet and keep your video lead capture in sync with your CRM.
  • Use
    HubSpot forms
    directly inside the Gumlet player.
  • Or use
    Gumlet Form
    and send captured leads to a
    HubSpot list
    .
  • Manage everything per video from
    Video Details → Form
    .
Go to
Integrations → HubSpot
to connect your account and start using it on your videos.
Channel Customization
You can now customize your channel:
  • Favicon icon
  • Button color
  • Hero banner
  • SEO banner
  • RSS feed
folders-launch-Gumlet
Here’s how you can keep your video library clean and easy to navigate:
  • Keep everything neatly organized with multi-level folders.
  • Create nested folders that match how your team actually works.
  • Move existing videos into the right folder to keep things tidy.
  • Upload new videos directly to the correct location.
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